New Homes, sweet new homes
Orbit Homes, the development and sales arm of the Orbit Group, have appointment us as their advertising and marketing agency. "Atkinson Associates have extensive knowledge of the house builder business as well as the Orbit Homes changing market – we look forward to working together with them to create a sustainable brand and cost effective delivery of all our collateral material" says Chris Craig, Sales Director.
From touchscreens to plasma
Hot on the tails of our user interface project we were delighted to be working with BPL on HCP materials and patient support collateral.
Touchscreen all round
The Pharmacy Show 2011. Our biggest user interface event to date.
We've been appointed to develop branding and sales materials for pharmacy in emerging healthcare markets which can be adapted to reflect the different cultures and focus of the individual countries.
Reaching out with dual screen technology
We created positioning and content for a dynamic interactive multi-screen saver with interactive dual screen technology for the Preventive Healthcare Show.
World Child Cancer
Working to raise awareness of child cancer in globally deprived countries We're working with World Child Cancer to help them develop awareness and fundraising initiatives with particular focus on schools.
George Atkinson took part in a graduate recruitment planning seminar at Brunel University.
"It's a great opportunity to work as a mentor with the university to help graduates get into work once they've completed their studies – it's particularly important in the current climate" says George.
An established brand
Researched and refined before being finalised, the new positioning, branding and advertising campaign for an established division within Pfizer goes live this month.
Raising awareness of Global Poverty
We've been appointed to launch Live Below The Line, The Global Poverty Projects awareness campaign.
As well as the creating the advertising and viral campaigns, we'll also be raising money for the charities involved, by living on just £1 a day for 5 days in May.
A Business Director with big brand experience
Robbie Hobson joins us as Business Director.
With a truly integrated approach, Robbie has over 20 years experience both client and agency side, on a portfolio of impressive brands including NatWest, Volvo, and T-Mobile.
A new recruit with a PhD
Nicki Muir joins us as Senior Account Manager in our healthcare division, the first we've had with a PhD in Biochemistry!
A new therapy area
We have been appointed to create an advertising and direct marketing campaign for an Erectile Dysfunction medicine.
Targeting HCP's and patients, the campaign is due to go live early in 2011.
How easy is it to get into advertising?
We're working with local schools and helping pupils make the right choices to get them on track by giving advice at career fairs this September. We also have a work experience scheme for A level students.
Kwik Fit in time for winter
Using winter tyres, although a legal requirement in other European countries, is low on the agenda of most UK motorists. Our campaign to SME Fleet Managers promotes awareness of the need for replacement tyres, as well as selling the benefits of Kwik Fit's unique 'Winter Tyre Hotel'.
Contraceptive injection - new business win
After a three-way pitch we have been appointed as the lead agency for an injectable contraceptive product. The integrated campaign will go live in the Autumn. This is our third pitch win in as many months.