Atkinson Associates. Strategic thinking. Creative solutions.

Pfizer

March 2011

An established brand
Researched and refined before being finalised, the new positioning, branding and advertising campaign, for an established division within Pfizer, goes live this month.

Stephen Griffiths

March 2011

A healthy addition to the team
Stephen Griffiths joins us as Account Director in our Healthcare Division.
Stephen has over 12 years experience in the pharmaceutical industry working in senior positions both in the UK and internationally. Stephen has also had research published in the journal of Medical Marketing.

Global Poverty - Live Below The Line

February 2011

Raising awareness of Global Poverty
We've been appointed to launch Live Below The Line, The Global Poverty Projects awareness campaign.
As well as the creating the advertising and viral campaigns, we'll also be raising money for the charities involved, by living on just £1 a day for 5 days in May.

Robbie Hobsonr

January 2011

A Business Director with big brand experience
Robbie Hobson joins us as Business Director.
With a truly integrated approach, Robbie has over 20 years experience both client and agency side, on a portfolio of impressive brands including NatWest, Volvo, and T-Mobile.

Nicki Muir

November 2010

A new recruit with a PhD
Nicki Muir joins us as Senior Account Manager in our healthcare division, the first we've had with a PhD in Biochemistry!

Pfizer

October 2010

A new therapy area
We have been appointed to create an advertising and direct marketing campaign for an Erectile Dysfunction medicine.
Targeting HCP's and patients, the campaign is due to go live early in 2011.

Local Schools

September 2010

How easy is it to get into advertising?
We're working with local schools and helping pupils make the right choices to get them on track by giving advice at career fairs this September. We also have a work experience scheme for A level students.

Kwik-Fit Tyres

August 2010

Kwik Fit in time for winter
Using winter tyres, although a legal requirement in other European countries, is low on the agenda of most UK motorists. Our campaign to SME Fleet Managers promotes awareness of the need for replacement tyres, as well as selling the benefits of Kwik Fit's unique 'Winter Tyre Hotel'.

Pfizer

July 2010

Contraceptive injection - new business win
After a three-way pitch we have been appointed as the lead agency for an injectable contraceptive product. The integrated campaign will go live in the Autumn. This is our third pitch win in as many months.

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hello@atkinsonassociates.co.uk

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020 8870 8220